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The restaurant industry is increasingly competitive, and in the fight to rise above the rest, out-of-the-box ideas are necessary. It’s no longer enough to capture carefully curated pictures of your food or to rent a billboard for advertisement…
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Did you know that Snapchat is the second most used mobile application worldwide? Snapchat is unique in many ways and can be beneficial to your restaurant. Utilizing it the right way will help you reach today’s younger generation of buyers.
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Did you know that there are over 400 million #food hashtags on Instagram alone? Social media platforms allow restaurants to interact and engage with diners. When used effectively, you take your marketing efforts to the next level. One way to do…
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The day is almost here. States across the country are beginning to lighten up their restaurant restrictions. We all need to start asking ourselves “What are we going to do once restrictions lift?”
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Handling social media marketing when running a restaurant can feel overwhelming and unproductive. There is so much to learn, and how do you even know if your efforts are working? Often times we hear restaurant owners express their concerns and…
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Many people turn to food influencers for advice and recommendations on where to eat. According to research, 92% of consumers say they trust the recommendations of their friends, relatives, and influencers more than any other form of advertising.…
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The idea of creating videos to market your business has been around for a while. What has changed is the importance of incorporating videos to your social strategy and what platforms you share them on. Video marketing is the use of videos to promote…
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Managing and marketing a successful restaurant means driving new customers and increasing profits. Hosting live music at your restaurant comes with a lot of benefits that can generate a lot of revenue and reservations. Benefits of live music in…
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Many independent restaurants, pubs, and bars have realized the benefits of staying open late. Keeping your doors open longer gives you an opportunity to serve customers who might not be eager or able to show up during happy hour. Younger customers,…
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